Corepla (Consortium for the recovery and recycling of plastic) has launched a new awareness campaign to motivate citizens to separate waste. The campaign, whose slogan is "Plastic is too precious to be a waste", features as a protagonist the basket in KEOREX® (100% recycled PET) designed by Keo and produced by La Sphera. The campaign has a national circulation: the baskets appear in TV commercials, newspaper advertisements and billboards placed in stations, airports and subways.

A Ritma chair made with their own barriques. The label of their own wine on the furniture of the tasting room. It is the choice of the Le Macchiole farm, in Toscana, known for the production of great red wines. In the presentation video of the farm the Ritma chair comes on stage at minute 2:13.

 

The Cartona Penso chair is mentioned in the february 2012 issue of the Maxim Italy magazine in an article entitled “Cardboard, good design!”.

I've bin is a chair made ​​from a metal barrel. The artist Svetlana Kuliskova has developed the project by Keo and in order to cover the padded seat and backrest has created a colourful tapestry, using one hundred per cent recycled fabrics.